Miata in the Market

The Miata's advantages in the market are that it has little competition — and none with anywhere near its two decades of refinement and evolution. There's almost a $10,000 span between the base-priced soft-top and a Grand Touring hardtop loaded with every option I could pile on — including the automatic transmission, Premium Package and run-flat tires — for a total of $32,090 with the destination charge. Even so, this is below the starting price of a Honda S2000 ($34,995), let alone luxury roadsters from Audi, BMW and Mercedes-Benz (base priced from around $35,000 to $46,000). Fortunately, the fun comes standard in the most affordable model.

If fun isn't your thing, don't drive the Miata. In fact, don't even look at one. And don't click on the thumbnails to the right. You might be tempted.

    See also:

    Exterior
    For 2009, designers ditched the previous design for what Mazda calls a "Japanese aesthetic" in the current car. The vehicle sports a long hood with pronounced front fender flares that fl ...

    Interior
    The second row's backrest can recline or fold flat, and the seat can slide fore and aft to optimize legroom and cargo space. There's room for two in the 50/50-split third-row seat, which also can ...

    Add-On Non-Genuine Parts and Accessories
    Non-genuine parts and accessories for Mazda vehicles can be found in stores. These may fit your vehicle, but they are not approved by Mazda for use with Mazda vehicles. When you install non-genuin ...